What key information must be included in an advertisement for leasing a vehicle?

When advertising for vehicle leasing, it is essential to include the total amount due at lease signing. This figure provides crucial transparency to potential lessees, allowing them to understand the upfront financial commitment required to initiate the lease. It often includes various costs such as the first month's payment, security deposit, acquisition fee, and any other fees that might be due at the onset of the lease.

By clearly stating the total amount due at lease signing, dealerships help consumers make informed comparisons with other leasing options, thus promoting fair marketing practices. This requirement aligns with consumer protection laws aimed at ensuring that all vital financial information is readily available and understandable to the public.

While potential trade-in values, projected resale values, and previous lease history may be informative and relevant in other contexts, they do not directly contribute to the clarity of the initial financial terms associated with leasing a vehicle. Hence, they are not mandated components of a leasing advertisement.